|
|
Media image of Jan Hamáček during two political events
Kubant, Vít ; Just, Petr (advisor) ; Jirků, Jan (referee)
Jan Hamáček experienced two events in one year that led to his end in high politics. Firstly, at the beginning of the coronavirus crisis, during his tenure at the Ministry of the Interior, he positioned himself as a minister who, through his contacts in China, was able to secure sufficient amount of medical supplies. A year later, after the resolution of the involvement of Russian agents in the Vrbětice ammunition depot explosions, Seznam Zprávy published information that the ČSSD chairman wanted to exchange this finding for Russian Sputnik V coronavirus vaccines and a presidential summit in Prague. The thesis analysed how Hamáček's media image was portrayed in these situations and how it varied in four Czech newspapers.
|
|
|
Comparison of the media image of Martin Fenin in the Czech Republic and Germany
Schuster, Michael ; Lukšů, David (advisor) ; Macková, Veronika (referee)
This bachelor thesis consists of two parts. The first part is the practical part, which deals with a comparison of the media image of football player Martin Fenin in the Czech Republic and Germany, the two countries where he spent the main parts of his career. The comparison is based on the print media and compares the Czech and German view between the tabloid newspapers Blesk and Bild, as well as between the quality media Mlada fronta Dnes and the German Die Welt. The practical part of the work is supplemented by interviews with experts from the Czech and German media scene. As a very talented player, Martin Fenin had the promise to become one of the best football players Czech football has ever had. Due to injuries, but also due to many scandals and activities incompatible with a career of a professional athlete, his steeply rising career gradually started to take a downward trend and his talent remained unfulfilled. Due to the ongoing scandals, he is perceived by part of the public as a tabloid celebrity rather than as a top athlete. The second part is the theoretical part, which is the basis for the practical part and understanding it is central to the practical part.
|
|
|
Media images of political leaders - 2010 Elections
Šubertová, Sandra ; Křeček, Jan (advisor) ; Nečas, Vlastimil (referee)
This thesis titled The Media Images of Political Leaders - 2010 Elections focuses on descriptions and depictions of Czech political leaders, Vojtěch Filip, Jiří Paroubek, Petr Nečas, Radek John and Karel Schwarzenberg in printed press. The thesis contains an introduction of the leaders and the parties which they led during the 2010 parliamentary elections. The thesis shows the differing images of the leaders in various media. It contains a quantitative content analysis of MF Dnes, Lidové noviny, Hospodářské noviny, Právo and Blesk daily newspapers in the pre-election period between 1 April and 27 May 2010, examining the frequency of informing about the leaders, differences in their presentation and attention given to each of them. The content and tone of individual articles has been examined as well. The thesis also analyses the ratios between informing about the individual leaders and other topics in each newspaper. The theoretical concept of the thesis is media communication in relation to politics. Political communication is examined from the view of the theory of political parallelism and the influence of media on politics.
|
|
|
New Media and Sport: Repeated Confrontation with Failure on the Example of Ice Hockey Coach Josef Jandac
Matějka, Filip ; Řehořová, Irena (advisor) ; Švantner, Martin (referee)
This thesis deals with the relationship between new media and sport. The main research problem is the repeated confrontation with failure on the example of professional ice hockey coach Josef Jandac. The aim of the presented thesis is to examine how Jandac's media image evolved on selected new media platforms (news websites and social networks). We also want to explore to what extent the content presented by each new media differed and whether confrontation with failure prevailed at certain times. Qualitative content analysis constitutes a means to achieve set goal. Based on the mentioned research method, articles from sport websites and posts from social networks were analyzed. The first group of sources includes the internet portals iSport.cz, Sport.cz and iDNES.cz/Sport. The second group of sources consists of comments by users on the official Facebook page of HC Sparta Prague and posts by Spartan supporters from the SHS fan club discussion forum. The research file contains a total of 132 texts (68 articles and 64 posts). The thesis is organized into theoretical, contextual and analytical section. The theoretical part provides relevant theoretical background on the relationship between new media and sport, sport content, social media, attributes of online fan audiences and sport journalism in...
|
|
|
The development of football coach Pavel Vrba's media image
Spurný, Jan ; Trunečka, Ondřej (advisor) ; Turková, Kateřina (referee)
This bachelor's thesis deals with the development of Pavel Vrba's media image between 2011 and 2022. Pavel Vrba is one of the historically most successful Czech football coaches. In 2011, Vrba led football club FC Viktoria Plzeň to its historic first title in the top Czech division. Two years later, however, he used the exit clause in his contract in Plzeň and became the head coach of the Czech national football team. In the following years, his career was affected by several ups and downs, which may have had a significant effect on the presentation of his person in the media. How Vrba's media image developed and changed in six selected periods of his professional career is exactly what we will try to find out in this bachelor's thesis. The work is divided into theoretical, methodological and research part. The first of them defines the media image and representation as well as the concept of framing, describes the relationship between the media and sports, introduces the history of sports journalism and also the career of Pavel Vrba. The methodological part presents the aim of the work and the research method, defines the research sample and presents the six monitored periods in more detail. The last, research part of the work, contains a qualitative media analysis of texts from the investigated...
|
|
|
The media image of the second round of the presidential election on television
Tomková, Aneta ; Chrenčík, Roman (advisor) ; Jirák, Jan (referee)
This master's thesis deals with the analysis of the media image of presidential candidates in the second round of presidential elections in the Czech Republic in January 2023. The aim of the thesis is to examine, through quantitative and qualitative content analysis of pre-election presidential debates, how individual candidates were presented on public and private television stations, and whether the principles of objectivity and impartiality were adhered to by the moderators. The first part of the thesis focuses on explaining key terms related to the subject matter, such as direct presidential election, media image, political communication, and the difference between public and private media. The presidential candidates and their political backgrounds are also introduced. The main part of the thesis is devoted to the analysis of the pre-election presidential debates. The quantitative analysis provides precise data on the extent of airtime allocated to each candidate, the number and nature of questions asked, and other relevant factors. The qualitative analysis allows for a deeper examination of the course of debates, the moderators' approach to individual candidates, and the identification of possible violations of the principles of objectivity and impartiality. The results of the analyses...
|
|
|
Medial portrayal of Mikuláš Minář
Bátor, Viktorie ; Hodboď, Vojtěch (advisor) ; Groman, Martin (referee)
The topic of this thesis is the presentation of the media image of Mikuláš Minář in two periods. The first period is during demonstrations on Letenská plain in June and November 2019. The second period is Mikuláš Minář's beginning in politics with his new political party Lidé PRO in 2021. This work has three goals: to present the media image of Mikuláš Minář in the first and second periods and then compare how these images differ and in what ways. To answer these questions, I chose a quantitative content analysis of selected media contents. The specific form of this method and the method of sample selection is described in the "Methodology" section. At the beginning of the diploma thesis, I focused on theory. In this section, the concept of "mass media" is described. This is followed by a section that focuses on the influence of the mass media and specifically the presentation of the media image as a theoretical concept.
|
|
|
Media Image of Media Candidates for the Prime Minister before the Elections to the Chamber of Deputies of Parliament of the Czech Republic in 2021
Jiskrová, Simona ; Němcová Tejkalová, Alice (advisor) ; Turková, Kateřina (referee)
This thesis focuses on the media image of Andrej Babiš, Petr Fiala and Ivan Bartoš in the daily newspapers Mladá fronta DNES, Hospodářské noviny and Právo in the time before the Elections to the Chamber of Deputies of Parliament of the Czech Republic in 2021. The aim of the paper is to find out whether and how the media image of these three politicians, as the most likely candidates for the Prime Minister of the Czech Republic, differed in these newspapers. In the theoretical part, key theoretical backgrounds are presented concerning the relationship between media and reality, agenda setting theory, as well as the principles of media logic, requirements for media products and media owner's influences on media image. The methodological part characterizes the research methods used, which include quantitative content analysis and visual framing. The output of the thesis is an analytical section with a presentation of the obtained results and a final chapter that is devoted to a discussion of the results with the literature, their interpretation and the limitations of the research. The Newton database was used to obtain the necessary data for the thesis.
|
|
|
Media image of Pinochet's regime in foreign newspapers
Vojvoda, Václav ; Bednařík, Petr (advisor) ; Cebe, Jan (referee)
This thesis focuses on the different media images of Chile in foreign newspapers in 1973, 1988 and 1990. Specifically, it focuses on the New York Times in the USA, The Guardian in England and ABC in Spain, which had different views of the Pinochet regime and its development. The thesis focuses on all references to Chile during the two-week period at all key moments in the history of the Pinochet regime and compares each newspaper's view of these events. The aim of this thesis is to compare and analyse the different media portrayals of Chile in foreign newspapers and to examine the relationship of each newspaper to the Pinochet regime. The theoretical part deals with Chile's historical context of its economic and political development as well as an introduction to its two most influential political figures of the second half of the 20th century. It also presents the economic and political relationship between Chile and the three countries from which the diaries under study originated. In the practical part, I will focus on the three most important periods in the most significant moments of the Pinochet regime, his seizure of power, the first plebiscite and the final handover of the presidency.
|
|
|
The media image of Queen Elizabeth II's death in selected Czech news websites
Dolenská, Klára ; Jirák, Jan (advisor) ; Miessler, Jan (referee)
The thesis examines the media image of Queen Elizabeth II.'s death in two of the most visited Czech news websites. It analyzes articles published in one month's time horizon starting from the day of the Queen's death on September 8th 2022. The selected news servers are Novinky.cz as a representative of a more reputable media and Blesk.cz as a tabloid media. The thesis goes through the theoretical foundations of the problematics, briefly describes the life and circumstances of the Queen's death and explains used methodological procedures - quantitative content analysis and qualitative analysis performed using the grounded theory method. The results of both analyses then reveal what topics the selected servers focus on and serve to compare the constructed media image of the Queen's death.
|
guest ::
